Israeli precision irrigation management startup Treetoscope closes $7m seed round to fuel growth

Precision irrigation management startup Treetoscope, has completed its latest seed fundraising round, securing $7 million to aid with R&D, fuel overall growth and accelerate commercial agriculture expansion in North America and beyond.

The round was led by the Champel Capital venture capital fund, a European-Israeli fund focusing on impact technology investments, together with other strategic investors that include Leon Recanati's GlenRock fund, SeedIL, YYM-Ventures, Agrovision, NEOME, GN-Z11 and Earth.vc.

Dotan Eshet, CEO, Treetoscope: "This is an exciting time for Treetoscope, because it will help our talented team get our groundbreaking technology into the hands of more growers. Our technology is unlike any in the agtech space, and the funding will enable us to expedite our research and to expand, improve, and carry out our mission to provide farmers with the tools they need to grow more with less water and inputs. By understanding when their crops truly need water the most and tailoring irrigation accordingly, farmers can maximize yields while using less water."

Founded in 2021 in Tel Aviv, Israel, Treetoscope's plant-based irrigation management platform helps growers make more precise irrigation decisions thanks to real-time sap and water uptake data from the crop itself. Rather than using soil sensors, that don't tap into the plant, or tree trunk sensors that are limited to measuring tree circumference, Treetoscope's in-tree/plant sensors directly measure water uptake in real-time. Combined with AI, integrated weather data, satellite imagery and other remote data, Treetoscope's irrigation management system provides growers with a more accurate data set to easily schedule irrigations, cut-back water and other input costs, and ensure optimal crop health and production.

Treetoscope's sensors are easy to install by the grower, and are more cost effective than many other service-heavy soil sensor solutions, providing higher-resolution data across the field, vineyard or orchard.

Amir Weitmann, Managing Partner, Champel-Capital: "Treetoscope has developed a unique solution to one of the most painful problems in the worldwide food chain, where water is becoming a rare, expensive commodity. We are proud to partner with such a company that provides solutions to farmers to save significant amounts of water and create a genuine impact in the world." 

Treetoscope's field data is pushed seamlessly into its user-friendly irrigation management platform that can be accessed via computer or a dedicated mobile app, where growers can make more informed irrigation decisions. This ensures their crop receives just the right amount of water required for optimal growth.

To date, Treetoscope has secured more than $10 million in total investments, which includes grants from the Israel Innovation Authority and Bird Foundation, a joint Israel-U.S. government fund.

In its second year of sales, Treetoscope has tripled revenue versus the previous year and is on target to meet sales objectives for the current financial year ending December 2023. Along with a recent expansion into the U.S., hiring a General Manager in the Sacramento Area earlier this year and currently expanding its team in California's Central Valley, Treetoscope is preparing for expansion into Mexico for the 2024 season.

www.treetoscope.com